Blendee, with the Audience Insight section, provides a battery of reports that allow you to carry out advanced analysis on your Audience in the last 30 days. You will be able to analyze the overlap be...
Audience
What types of tags can I create and how to access the entire list
Blendee allows you to create different types of Tags to track your users’ navigation on your digital properties, custom events performed on your website, and interactions through Impressions, Cl...
What Are The Essentials To Build A Tag
In Blendee, the creation of tags is done through a dynamic, fast and platform-driven step-by-step process. The essentials for setting up a Blendee tag are as follows: Depending on your choices, the ta...
Website Tag: how to track users who visit your site or perform custom actions
Blendee allows you to create tags to track users’ browsing on your websites or to track custom actions taken by users on your websites. How to track users who visit your site To create a trackin...
Adv Tags: how to track users who have made Imps, Clicks and video actions on Advertising campaigns
Blendee allows you to create tags to track user interaction in your advertising campaigns (ADV). You will be able to track Impressions, Clicks and Video Metrics. How to track users who have made impre...
DEM Tag: how to track users who make Imps and Clicks on DEM campaigns
Blendee allows you to create tags to track user interaction in your Direct Email Marketing (DEM) campaigns. You will be able to track Impressions and Clicks. How to track users who have made impressio...
How to Integrate Your Audience’s Offline Data
Blendee audience platform allows you to integrate your Audience offline data via a CSV file. Once the data is ingested and processed, you can combine offline data with online data and create new audie...
Statistics and Results of Individual Forms
In addition to the complete customization of the forms, Blendee allows you to analyze in detail the statistics and results of each individual form. On the Forms page accessible via “Website ->...
Setting up filters
The configuration of filters in the Blendee platform takes place entirely within the management and creation of segments, simplifying the creation of custom user bases. Within the segment configuratio...
Introducing and Configuring Blendee Segments
One of the main features of Blendee is to allow segmentation of your Omnichannel Audience. Starting from the overall Audience, thanks to Blendee’s segmentation model, it is possible to create se...