The Creative is one of the key entities of the Blendee Adserver and represents the advertisement in various formats (e.g. static image or HTML 5).

The creative is always associated with a specific advertiser.

How to Create a Creative

Click on “Creatives” in the main menu of the Adserver, proceed by clicking on “Add Creative to [Advertiser Name] “

or, on the Creatives List page, by clicking on the “Add Creative” button located at the top right of the list

The system will open the Create/Edit Creative page.

Proceed by filling out the General section with key information about the Creative.

• Creative Id: unique identifier of the Creative, automatically generated by the system;
• Creative Name: The name of the Creative assigned by the operator. Required field;
• External ID: (optional) External ID;
• Active: checkbox to activate the Creative. The checkbox is selected by default;
• Creative Type: type of Creativity (e.g., Medium Rectangle 300×250, Leaderboard, Skin);
• Template Type: Type of Template (e.g., Standard Image Banner);
• Repeat Period Restrictions: limitations on the delivery of the Creative;

Fill in the Macros section with the necessary information (e.g., enter the url, upload the image file)

Once you’re done, click the “Create” button and the Creative will be available in your Campaign.