The Cloud report shows the data processed every 2 hours by querying the aggregated logs of the system.
This report provides details about unique browsers (certified and uncertified) and their impressions.
To access the Cloud report, click on “Reports” in the main menu of the Adserver, proceed by clicking on “Cloud Report”
Select the time interval and parameters needed for the analysis you want to perform.
In the General section it is possible to fill in the Sampling Factor (i.e. a representative sample of 25, 50, 75 etc. users), the Action Type (Imps or Click), the Group Columns:
- Cert Unique Browsers: browsers in which users have accepted cookies and made at least two impressions;
- Total Unique Browsers: Cert Unique Browsers + [(Cert Unique Browsers * No-cookie Imps) / Cert UB Imps];
- Imp. Cert. from unique browser: impressions from certified unique browsers;
- No Cookie Imps: browser impressions where users have rejected cookies;
- Total Imp.: Total number of impressions.
You can select other parameters such as, Products (Advertiser, Creative, Campaign), Browser and Operational System, GeoTargeting, Location.
You can add additional parameters from the Drill Down by list.
Launch the report by clicking on the Submit button.
The report is available in the “Cloud Report List” section under the main menu item “Reports“.
Thanks for contributing!