To allow a complete and precise tracking of the communications created with Blendee, the platform automatically adds UTM parameters to the following communications: The parameters automatically added to each of the links, regardless of whether they are created with a visual editor or an html editor, are as follows: Was this content useful? Thanks for […]
Trigger
In this section we will delve into how to configure and use Blendee’s trigger system
Configure an Action Trigger on Specific Category
The “Actions on Specific Category” trigger allows you to send an email with offers and promotions of a category viewed, searched or purchased. To configure this tirgger, click on Journey -> Trigger -> Real Time Trigger -> New Trigger. To proceed, select the “New Trigger” item from the menu and in step 3 of the […]
Setting Up a Birthday Offer Trigger
The Birthday Offers trigger allows you to send personalized communications with offers and promotions designed specifically for the user’s birthday. To configure this trigger, access the dedicated section, by clicking on Journey -> Triggers -> Scheduled Triggers.You can create the new trigger from the “New Trigger” button at the top. In the basic settings , […]
Introduction to using the email editor
If you want to create a personalized newsletter, Blendee provides a feature that allows you to create fully customizable templates. The email editor function is available for creating newsletters (Direct Marketing -> e-mail marketing). To proceed, simply click on the “New Newsletter” button at the top right, follow the configuration wizard step by step. For […]
Web Push Notification Set up
Blendee has introduced, among the actions linked to triggers, the ability to schedule web push notifications.These are a type of instant messaging through which the message is sent to the recipient without the latter having to specifically perform a download operation. Through push notifications, it is possible to send notifications to the user that can […]
Conditioning trigger sends
Thanks to Blendee, it is possible to condition the sending of triggers, i.e. choose whether to send a particular message to users who have made purchases, or to all users indiscriminately. Through this new feature, Blendee, at the time of executing the trigger action, will recheck if the user complies with the set condition, otherwise […]
How to set up an experience to send text messages
In this article, we’ll look at how you can send a personalized SMS to users who enter the flow of an experience. First you need to create or edit the experience, please refer to the dedicated article for guidance on how to proceed As a reminder, you can start experiences from various sets of users: […]
Add or remove a user’s tag on a scheduled basis
Among the various trigger actions, both real time and scheduled, that Blendee allows, in addition to email, SMS, Facebook campaign, web push notification and many others, the “addition or removal of a tag from a user” has also been introduced. This feature is very powerful as it allows you to add or remove a user […]
Setting up a Newsletter Subscription/Unsubscription Trigger
The Newsletter Subscription/Unsubscription trigger is activated every time a user registers/unsubscribes from the newsletter. To configure this filter, click on Journey -> Trigger -> Real Time Trigger. Click on the blue button at the top right “New Trigger” on the configuration screen select the “Newsletter subscription/unsubscription” trigger. To learn how to set up all configurations, […]
Configuring a Segment Entry/Exit Trigger
The Entry/Exit Trigger allows you to send a personalized message to a user who has entered or exited a certain segment. In this way, it is possible to program specific actions based on the user’s behavior. To give an example, if a user who is in the Hero segment leaves this segment, I can immediately […]