Blendee allows you to customize the data that needs to be tracked to your specific needs.

In order to carry out these operations, a tracking system of actions/events that take place on the website is offered.

Implementation

Actions can be sent to Blendee by inserting, within the action to be mapped (e.g. a drop down menu of which you want to track the choice made by the customer) the following string of code:

_sbnaq.push(["trkCustomAction", {"eventCategory": "CATEGORIA", "eventAction": "AZIONE", "eventValue": "VALORE"}]);

Field Name	Value Type	Requisite?	Description
eventCategory	Text	Yes	Name of the category into which the event will be grouped
eventAction	Text	Yes	The event code
eventValue	Text	no	The contextual value associated with the action

An example

In this example, you want to pass to Blendee the value that is selected by a customer in a drop-down menu.

$('select').on('change', function() {
 _sbnaq.push(["trkCustomAction", {"eventCategory": "categoryAction", "eventAction": "OnChangeSelect", "eventValue": this.value}]);
 });

Each time the user changes the value, triggers the on(‘change’, function()) event, the Blendee tracker sends the choice data to the platform.

The data coming from the Custom Action system can then be used within Blendee to create Behavioral filters.