To allow a complete and precise tracking of the communications created with Blendee, the platform automatically adds UTM parameters to the following communications:
- Real-time triggering;
- scheduled triggers;
- Newsletter;
- Email Widget;
The parameters automatically added to each of the links, regardless of whether they are created with a visual editor or an html editor, are as follows:
| Trigger | utm_source | Blendee |
| utm_medium | sms/email/push-notification/facebook-campaign | |
| utm_content | action- + posizione dell’azione nel trigger | |
| utm_campaign | trigger- + id del trigger | |
| Newsletter | utm_source | Blendee |
| utm_medium | email-marketing | |
| utm_campaign | email-marketing- +id newsletter | |
| Customer Service | utm_source | Blendee |
| utm_medium | customer-service | |
| utm_campaign | nome del canale | |
| utm_term | operator- + id operatore |
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