In order to configure an email campaign through Blendee, from the side menu you can proceed by clicking on Direct Marketing -> E-mail Marketing. If you have already set up newsletters, you can sear...
E-mail marketing
How to insert contextual values in emails thanks to the built-in editor
With Blendee’s new email editor, it’s now very easy to enter contextual values associated with, for example, a customer or brand or order data. Going back to the example created in the art...
How to insert product/content recommendations in emails with the built-in editor
Thanks to the restyling of the new editor, it is possible to insert content and product recommendations into our email template in just a few clicks. To discover this feature, let’s continue by ...
How to insert order values in emails with the built-in editor
With Blendee’s email editor, you can also enter contextual data related to the last order placed by the customer. This type of email is also particularly interesting from a remarketing perspecti...
How to save an email template for future use
This article closes the series of articles based on Blendee’s new email editor. (You can find all related articles here). Once our email has been created, it would be useful to be able to reuse ...
How to manage user lists
To better manage the lists of users subscribed to newsletters, you can access the “User List Management” section from the macro category of the “Direct Marketing” > menu ...
How to assign a user to a list
In the article “How to manage user lists” we saw how to edit a user list while in “How to import a user list” we saw how to import a user list from another platform within Blen...
How to warm up an IP address
TABLE OF CONTENTS What is an IP address and why Warm Up? How to Warm Up Your IP Address Newsletter Planning Example Best Practices to use before sending and for subsequent submissions Conclusions 1. W...
Aggregated Email Marketing Statistics
Among the various features offered by Blendee within the “Email Marketing” module, in the “Campaign Management” section, statistics undoubtedly play a primary role. It is possi...
Sending emails when events occur: triggered emails and campaign managers
With Blendee it is possible to send personalized emails, at the most appropriate time, thus reducing the sending of generic emails, creating a specific Customer Experience for each customer. To person...